Wynn Takes Hard Look At Online Gambling Market With Zynga# Stock
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Wynn Resorts is in talks with Zynga, the world’s largest social gaming
developer, in order to create a strategic online partnership. [1] We believe
partnering with Zynga will give Wynn Resorts access to Zynga’s wider
customer base which is spread globally.
Zynga presently has about 232 million average monthly active users across
166 countries. Its games are accessible on social networks like Facebook and
mobile platforms globally. (See also our note: Zynga CEO Confirms Interest
in Online Gambling)
According to reports, at least 20 states are considering moves to legalize
online gambling after the Justice Department reinterpreted that an old
federal law only banned sports betting and not other forms of online
gambling. [1] In the future, if online gambling gets legalized in the U.S.,
this partnership could provide an edge to Wynn Resorts in entering this new
space.
This could also add a diverse revenue base for the casino operator and could
help it in targeting prospective customers. In the past, several large
casino companies including MGM Resorts International have pushed hard to
legalize Internet gambling in the U.S., however have failed in these
attempts. The recent developments do hint at the possibility of online
gambling finally attaining a legal approval.
developer, in order to create a strategic online partnership. [1] We believe
partnering with Zynga will give Wynn Resorts access to Zynga’s wider
customer base which is spread globally.
Zynga presently has about 232 million average monthly active users across
166 countries. Its games are accessible on social networks like Facebook and
mobile platforms globally. (See also our note: Zynga CEO Confirms Interest
in Online Gambling)
According to reports, at least 20 states are considering moves to legalize
online gambling after the Justice Department reinterpreted that an old
federal law only banned sports betting and not other forms of online
gambling. [1] In the future, if online gambling gets legalized in the U.S.,
this partnership could provide an edge to Wynn Resorts in entering this new
space.
This could also add a diverse revenue base for the casino operator and could
help it in targeting prospective customers. In the past, several large
casino companies including MGM Resorts International have pushed hard to
legalize Internet gambling in the U.S., however have failed in these
attempts. The recent developments do hint at the possibility of online
gambling finally attaining a legal approval.