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What Apple's $1B victory means for consumers [ZT]
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What Apple's $1B victory means for consumers [ZT]# PDA - 掌中宝
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EW YORK (AP) — Apple's $1 billion court victory over Samsung poses a lot of
questions for consumers. Will Samsung phones still be available for sale?
Will they be more expensive? Will owners of existing phones need to worry?
A federal jury in San Jose, Calif., ruled late Friday that Samsung, the
world's largest maker of phones, had copied features of the iPhone and the
iPad. That included the "bounce-back" behavior when a user scrolls to the
end of a page and the ability to zoom in on an image by spreading two
fingers.
The jury awarded Apple $1.05 billion in damages. That was less than the $2.5
billion sought, but still a victory for Apple. Meanwhile, the jury rejected
Samsung's patent-infringement claims against Apple. An appeal is expected.
For now, here's what the verdict means for consumers:
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Q. Can I still buy a Samsung phone or tablet computer today?
A. Yes. The jury didn't prohibit sales of the devices. However, Apple will
ask a judge to ban U.S. sales of several Samsung devices. A Sept. 20 hearing
has been scheduled. If the judge agrees, that would affect many Samsung
devices, but not the most recent ones, such as the Galaxy S III and Galaxy
Note smartphones. Most of the two dozen devices covered by the lawsuit aren'
t sold in meaningful numbers in the U.S.
Q. Was Friday's verdict final?
A. No. Samsung is challenging it. First, Samsung will first ask the trial
judge to toss the verdict. Then it will appeal to a court in Washington that
specializes in patent appeals. Samsung has vowed to take the fight all the
way to the U.S. Supreme Court, if necessary.
Q. If Apple still prevails, will this drive Samsung out of the phone
business?
A. That's not likely. The verdict doesn't apply outside the U.S. and doesn't
apply to the latest Samsung devices either. The $1 billion in damages
represents 1.5 percent of Samsung Electronics Co.'s annual revenue.
Q. Will this make Samsung phones more expensive?
A. Possibly. Samsung may have to pay Apple substantial royalties on each
phone. Consumers will likely pay for that somehow, but it may not be
noticeable in stores. Phone companies such as AT&T and Verizon Wireless
already subsidize each smartphone by hundreds of dollars to get retail
prices down to $99 or $199.
Q. What does this mean for the Samsung phone I already own?
A. This doesn't directly affect phones that have already been sold, even if
they are the models that the judge decides to ban. In the long run, it could
reduce enthusiasm around Android, the operating system from Google that
Samsung uses in the devices in question. That might mean fewer applications
for Android from outside parties. That will take years to play out, but
could conceivably affect the resale value of your phone.
Q. Does this mean Samsung phones will look different in the future?
A. Possibly. The jury dinged Samsung's flagship Galaxy line for copying the
overall look and feel of the iPhone and for using the stock icons with
rounded corners that come with Android. Also at issue was the way Android
can tell the difference between the touch of a single finger and several
fingers. Samsung might delay some models to give it time to rework their
look and feel.
Q. What does this mean for other Android phones, such as those from LG
Electronics Inc., HTC Corp. and Google's Motorola Mobility?
A. Although the ruling applies only to Samsung, it will have an indirect
effect on all makers of Android devices. Apple could go after them with
arguments similar to the ones used against Samsung. But the ruling Friday is
not precedential, meaning that other courts could reach completely
different decisions.
Most likely, makers of Android phones will take more care to make their
phones distinguishable from the iPhone.
It's also a standard tactic in patent cases to countersue. In this case,
Samsung's patent claims against Apple were thrown out by the court. But
Google has been buying up patents and could help other phone makers mount
more effective countersuits.
Q. What does this mean for Android devices around the world?
A. The ruling applies only to the U.S., though Apple and Samsung are waging
similar battles in other countries. On the same day Samsung lost in the U.S.
, it partially won a fight in South Korea. A Seoul court imposed a partial
ban on South Korean sales of products from both companies. That verdict didn
't affect the latest models either.
Q. What does this mean for Apple?
A. Analysts say it could help Apple gain market share at the expense of
Android phones, if these have to avoid some attractive and easy-to-use
features introduced by Apple.
Despite being a driving force in phone development since the iPhone was
launched in 2007, Apple has only 19 percent of the worldwide smartphone
market, according to IDC. The high price of the iPhone keeps it out of the
reach of many consumers. Meanwhile, Android phones have 64 percent of the
market.
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