A quality, affordable, Amazon-centric and Amazon Cloud-relying tablet that is NOT a reader. - Amazon's interface makes it VERY easy for anyone who's never heard of ' Android' to navigate and enjoy mostly but not only Amazon-provided content. - Many essential apps are available on 'day one'. Pandora, Netflix are essential to this Fire's designated user (our daughter) and they are there and running. - Storage size makes it impractical to keep full movies on Fire's own memory but we don't do that on our much larger XOOM either. It's adequate for keeping dozens of apps and over a thousand songs. - It's not a 'reader' the way the other Kindles are. The screen is bright and sharp but, remember Amazon's Kindle commercial? Can't read off a backlit screen outside, especially on a sunny day. - There is no 3G, Bluetooth, GPS, camera or memory expansion - again, I knew that when I placed my order so no surprise here.