Walmart's Data Warehousing# Database - 数据库
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What Wal-Mart Knows About Customers' Habits
By CONSTANCE L. HAYS
HURRICANE FRANCES was on its way, barreling across the Caribbean, threatening
a direct hit on Florida's Atlantic coast. Residents made for higher ground,
but far away, in Bentonville, Ark., executives at Wal-Mart Stores decided that
the situation offered a great opportunity for one of their newest data-driven
weapons, something that the company calls predictive technology.
A week ahead of the storm's landfall, Linda M. Dillman, Wal
By CONSTANCE L. HAYS
HURRICANE FRANCES was on its way, barreling across the Caribbean, threatening
a direct hit on Florida's Atlantic coast. Residents made for higher ground,
but far away, in Bentonville, Ark., executives at Wal-Mart Stores decided that
the situation offered a great opportunity for one of their newest data-driven
weapons, something that the company calls predictive technology.
A week ahead of the storm's landfall, Linda M. Dillman, Wal