BQ解析 | “Why do you want to work here?”

“Why do you want to work here?”

并不局限于面试，你可能会在校园招聘会，社交网络，偶遇闲谈等等情况下被问到这个问题。和往期我们谈到的个人介绍一样，这个看似闲聊的小问题实则充满心计。如若答错，轻则扣印象分，重则直接出局。是时候准备一个回答的套路了！

当被问到为什么想在这里工作时，很多人是怎样回答的？

1. For the money.

2. It seems like a nice place to work.

3. My cousin Fred works for you, and he says the benefits are great.

通过这个问题，面试官主要是想了解你想得到这份工作的潜在动机。仅仅是为了薪水，还是想成为公司不可或缺的一部分、并随着公司的发展而成长?上述答案都是关于“你想要什么”，而不是“公司需要什么”。过于耿直的答案是不会让面试官有兴趣雇用你的。你需要向他们表明你想成为“家庭的一部分”。

4. Because I know I can make a really good contribution.

5. Because I know you have an opening for ______________, and I am qualified."

“千篇一律类”比“耿直类”要好很多，但含糊其辞的，适用于任何雇主任何职位的大众模板是不会让你脱颖而出的。

上面的答案与雇主无关，所以不会给雇主留下好的印象。错误可以概括为两点：

1. 答案的重点都集中在这份工作对你的好处上。虽然很多公司都致力于维持员工的快乐指数。但此时他们并不关心你的利益，而是想知道雇佣你可以给公司带来什么好处。

2. 答案并不能体现你了解公司的需求。面试官想确定你对这份工作真的很感兴趣，而一个含糊其辞的、以自我为中心的回答并不能体现出这点。

那么如何避免这些错误呢？

为了交上一份优质的答卷，我们需要在以下四个方向做好充分的准备。

1. Know Yourself

了解自己。首先，思考你能为公司带来什么？你的个人投资回报率足够高么？你为什么是公司想要的人?逐点分析职位描述，将职位要求写下来，同时记录下自己所对应的成就、技能，确保自己匹配或超过这些要求。

为了将自己顺利的推销出去，准备一些例如“你最大的优点是什么?”"我们为什么要雇佣你?" "说说你自己？" "你对我们了解多少?" "你为什么想在这里工作?"这样的问题也是有必要的。

2. Know the Company

了解公司。提前做好功课，对即将面试的公司的文化，目标，产品，困难有一定了解。谈谈你喜欢这家公司的具体方面。了解公司的需求，以及你对“满足这些需求”的热情。

3. Know the Position

了解职位。展示你的优势与职位、公司文化的完美契合，表明你的“想要”与公司的“需要”是一致的。但同时要避免表现出“any job you find me qualified for”。

4. Know the interviewers and hiring manager (if possible)

尽可能多了解一些面试官的信息（可以根据名字职位，从LinkedIn的个人资料中获得信息）。学校、专业、爱好、家乡……所有调查出的信息都有可能帮助你和面试官建立融洽的关系。

一旦你完成了面试前的所有准备工作，你应该会更清楚地知道自己是否愿意为这家公司工作了。如果合适，可以根据你对公司信息的研究，给面试官留下深刻的印象。

I have used your software products for many years, and always been very impressed with the innovations and consistent concern for helping your customers learn how to use them effectively. With the high quality of your products, marketing them almost feels like a public service. I would greatly enjoy helping you to continue to innovate and to increase your market share.

This company has a wonderful reputation as a great place to work. You place high value on your employees and encourage them to learn, grow, and innovate inside the company. This means that employees happily work here for many years, far beyond the average length with one employer. And, according to your customers, the high quality of your products and services reflect your high employee satisfaction, which is not surprising. This feels like a win-win-win for stockholders, employees, and customers, and I would be very happy to join this organization.

This firm has the reputation of being one of the leading accounting firms in this state, with a list of impressive customers as well as high customer satisfaction rates. Your partners are frequent speakers at national conferences, advocating strong security measures to protect financial transactions and information. These are signs that this firm is a leader, not a follower. With my background in cybersecurity, I'm very interested in applying the newest technology plus common sense practices to keep this sensitive information as safe as possible.

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