虎说百科丨你一定用过的这款字体，但它为什么叫 Times New Roman？

In 1932 the Times of London declared that this font would make the paper "the most comfortably readable journal in the world."

1932 年伦敦《泰晤士报》宣称，这种字体将使该报成为“世界上最具可读性的刊物”。

British typographer Stanley Morison issued a challenge to one of London's leading newspaper, the Times, in 1929. He wanted it to change its clunky old type to a more readable version. The Newspaper issued him a challenge in response: Design it, and we'll use it. So Morison went to work. His aim was readability but also economy of space, so that more words could fit on each line. 

1929 年，英国印刷字体设计师斯坦利·莫里森向伦敦的顶尖报纸之一《泰晤士报》发起一项挑战。他希望该报将其笨重过时的字体改换成可读性更高的字体。作为回应，《泰晤士报》也向莫里森提出要求：设计出一款新字体，报社就使用。于是，莫里森便开始了他的设计工作。他的目标是调整字体的可读性和字符间距，这样每一行就可以容纳更多的字。

He based his effort in part on guidelines issued by the British Medical Research Council in its 1926 Report on the Legibility of Print. He even submitted his new font for ophthalmologic review. For its part, the Times assembled a team to test the font under both natural and artificial light. It passed. Three years after Morison's challenge, his font was ready to appear in the newspaper—and one of the most successful typefaces in history was born.

在一定程度上，莫里森的字体设计参考了英国医学研究委员会于 1926 年发表的《关于印刷品易读性报告》的印刷指南。他甚至还将自己设计出的新字体提交给眼科机构检验。《泰晤士报》这边则组建了一只团队在自然光和人造光下测试新字体。该字体最终得到通过。在莫里森向《泰晤士报》提出挑战的三年后，他设计的字体已准备好在报纸上闪亮登场——历史上最成功的字体之一由此诞生。

Two companies manufactured typesetting machines for the font: Monotype Corporation named its version Times New Roman, and the Linotype Company called its Times Roman. Decades later, Microsoft would license Monotype's fonts, and Apple would do the same for Linotype's. Thus the slight distinction in the naming of the classic font survived into the digital era.

有两家公司为莫里森的字体生产排字机：蒙纳公司将其发行的数位版本命名为 Times New Roman，而 Linotype 公司则将其称为 Times Roman。数十年后，微软公司将获得授权，开始使用 Monotype 版本的字体；而苹果公司也将获得许可，使用 Linotype 版本的字体。正因如此，这一经典字体在命名上的细微差别一直延续到了数字时代。