4.3 2010 年主要筹款项目
4.3.1 Chase Community Giving 美国摩根大通银行社区筹款项目
2010 年初的大通银行社区筹款竞赛是 OCEF 在 2010 年的第一个大型项目。募捐组与
其他各
组组成 CCG 组委会，在北美，中国，甚至欧洲各国华人论坛和 Facebook 发动网民投
票。此次筹
款竞赛有超过 5000 个中小型 NGO 参赛，在网民的支持下，OCEF 最终入围 TOP100 决
赛圈，获
得$50,000 奖金。虽然未能夺取百万大奖，但此次网络筹款大赛与 AGC（America
Giving Challenge)
对 OCEF 的筹款影响重大。 OCEF 第一次全力发动网民投票捐款，以新晋网络社交工
俱筹款之
餘，更网罗大批支持者。对 OCEF 管理层而言，此次竞赛活动对 OCEF 这样一个由义工
运营的
慈善组织是一次重大考验，锻炼了 OCEF 的活动组织能力，协调能力，以及申请基金
会资金的
项目管理。
4.3 Major Fundraising Projects in 2010
4.3.1 Chase Community Giving Fundraising Project
Chase Community Giving fundraising competition at the beginning of 2010 is
the first large project of OCEF in 2010. Fundraising group and other group
formed CCG committee and mobilized internet users to vote on Facebook and on
Chinese discussion boards in North American, Chinese and European. Over
5000 small and medium-sized NGO participated in the competition. With the
support of internet users, OCEF entered the final round of Top 100 and won a
prize of $50,000. Even though OCEF didn't win the one million prize, this
internet fundraising competition and America Giving Challenge have important
impact on OCEF fundraising. For the first time, OCEF mobilized the internet
users to vote and donate. Besides raising funds with the new social network
tools, OCEF also obtained many supporters. For the management team of OCEF,
this competition activity was a major challenge for a charity organization
operated by volunteers. The event enhanced the organizational capacity,
coordination ability and project management ability of OCEF.
4.3.2 2010 年秋季募捐
2010 年秋季募捐于 2010 年 9 月底展开。募捐组联络各地方小组联系捐款人，准备募
捐材料。
这次秋季募捐活动促成募捐组网络宣传小组的建立。2010 年秋季募捐活动带动了 11
月感恩节筹
款，和 12 月的圣诞新年筹款。
4.3.2 2011 Fall Fundraising
2011 fall fundraising started at the end of September in 2010. Fundraising
group communicated with local groups, contacted donors and prepared for
fundraising materials. The fall fundraising activity also promoted the
establishment online propaganda group in the fundraising group. 2011 fall
fundraising set the pace for fundraising in Thanksgiving and Christmas.
4.3.3 Facebook Causes 广厦欢颜项目
广厦欢颜是应FACEBOOK CAUSES 筹款项目而起。旨在通过资助学校硬件设施，吸引捐款，
并在此活动中引入综合资助项目。广厦欢颜是 OCEF 综合资助项目中的第一环。OCEF
改善受助
学校的硬件，然后引入软件配套，教师培训和资助，绿化项目，午餐项目等等，以期做
到多方位
提高乡村教育素质。
贵州织金的家乐小学作为第一间广厦欢颜受助学校，于 2010 年底在 CAUSES 筹款平台
募到逾 6000 美金，作为改善校舎的启动资金。
4.3.3 Facebook Causes Facilities and Happiness Project
The facilities and happiness project started from Facebook Causes
fundraising project. The project aims at providing financial support for
school hardware facilities, attracting donation, and introducing
comprehensive financial aid project during the activity. Facilities and
happiness project is the first step of OCEF's comprehensive donation project
. To advance educational quality in rural China, OCEF improved the hardware
facilities and then introduced complementing software, training and
financial aid to the teachers, greening project and lunch project, etc. As
the first school to receive financial aid from the Facilities and Happiness
Project, Jiale Elementary School in Zhijin County, Guizhou Province raised
over $6000 by the end of 2010 from the Causes fundraising platform as the
initial funding to improve school building.
4.3.4 地方筹款活动
OCEF 纽约小组及加州小组分别在圣诞新年期间举办筹款酒会和艺术品慈善拍卖。有力
促进
纽约和加州地区 OCEF 落地宣传和义工联络。其中募捐组纽约义工 Nicole Li 和
David Cao 在纽
约城的圣诞慈善酒会与 RCEF（Rural China Education Foundation)以及纽约华人职业
经理人联会联
合举办，扩大 OCEF 在华尔街白领中的影响力，并为 OCEF 带来不少新义工。
4.3.4 Local Fundraising Activities
OCEF New York group and California group organized fundraising cocktail
parties and art charity auctions during Christmas and New Year Holidays
respectively. The events facilitated the local publicity and volunteer
communication for OCEF in New York and California area. Nicole Li and David
Cao, volunteers in the fundraising group, held the charity cocktail party in
New York City jointly with Rural China Education Foundation and New York
Chinese professional managers union. The party enlarged the impact of OCEF
on Wall Street white collar and brought in many new volunteers for OCEF.
